Helping brands step out of the shade and into the sunshine since 2019.

Gracie PR is a boutique public relations firm that, by choice, exclusively works with brands, businesses, and founders with whom we feel an innate connection. We're not into packed rosters, mass-email blasts, newswires as a strategy, and keeping our clients in the dark.

Our ethos is to support each client in a personalized, intentional, and authentic way. We believe in transparent communication, advocacy for our clients, and respect for our partnerships. We merge creative storytelling, targeted media placements, and strategic partnerships to connect brands with their direct audience in an organic way that brings them the tremendous attention they deserve.

Featured In:

Who We Are

Meet Gracie

Results

"Working with Beth Booker at Gracie PR has been one of the most transformational working relationships of my life and for our business. The dedication and effort Beth puts into her clients is palpable, but the belief in us and our mission is something that cannot be duplicated or faked. Beth has come full force into our company, Fresh Starts Registry, as a force of evangelism and support. The way she guides and buttresses us is unparalleled. Publicist is a new relationship for my co-founder and I and we cannot imagine working with anyone more dynamic, intelligent or sensitive. Our message is nuanced and particular and Beth understood immediately and strategized from there so brilliantly, diligently and with such exacting precision. Hiring Beth was an investment in her services and in ourselves, she boosts us more than we could have imagined and bolsters us when we need it the most."

Fresh Starts Registry | Start-Up Client
"From the moment Beth first responded to one of my (many) timely expert requests, I knew she was going to be a joy to work with—not only because she offered up a fantastic expert client at the time and obliged to the fast-approaching deadline but because she oozed enthusiasm and sincerity with her every email thereafter. Unlike many publicists, Beth takes the time to make a genuine connection with the writers she works with, and it shows in her every action—by being available at a moment's notice for an update from a source, by being transparent and realistic about when she can and cannot take on a new opportunity, and by also being present outside of work, on social media. In short, she's as real (and reliable) as they come—and in our fast-paced industry, they often come pretty few and far between, so that's truly saying something."

Rebecca Norris | Lifestyle, Fashion, and Beauty Journalist
Bylines: Well+Good, Byrdie, Harper's BAZAAR, Cosmopolitan, Martha Stewart, BuzzFeed, Allure, Country Living, and more.
"This is my first time working with a PR firm for my small business. When hiring Gracie PR, I knew they had a fantastic reputation, but I have to say I am honestly astounded! They are very intentional about our placements and the quality of the work the associated writer puts out. I will never work with another PR firm other than Gracie. They have an attention to detail that is unmatched. I never have to come back to any questions I ask. If I forget to respond to a placement, they are so kind to remind me when I know they are indeed busy! Everyone is organized, professional, and kind. "

Kenna Kunijo | Hair and Makeup Salon Client
"I work with dozens of public relations experts daily, and know that my career as a journalist relies on establishing quality relationships with those in PR. From the first time Beth reached out in response to an inquiry of mine, it was clear Gracie PR stood out from the pack. Beth not only knows her clients, she knows how to present them in a way that shows me why the client is a good fit for the type of beats I cover. It is rare to find that amidst the barrage of emails I get daily. When I have a story that needs sourced quickly and reliably, Beth is my first go-to."

Meg St-Esprit | Family, Lifestyle, and Travel Journalist
Bylines: The New York Times, The Washington Post, The Atlantic, Fodor's, The Wall Street Journal, Thrillist, Romper, and more.
"It’s hard to admit when you need PR help as an entrepreneur, because you are used to doing everything on your own and figuring it out solo. However, having Beth and Gracie PR in our corner has completely changed our PR and social media game. Her expertise, knowledge, and leading from both heart and expertise gives us the confidence to keep going. From customer feedback, to navigating difficult situations to releases, Beth is our go-to consultant and partner for helping us move forward in the direction that we need to be moving. As a small business during a difficult time, having a strong woman who is ready and willing to do the right work is not a luxury, it’s a necessity. Thank you Beth, for your guidance and your constant support."

Girl Tribe Co. | eCommerce and Retail Client
"As a realtor in Southwest Florida, hiring Beth and her team at Gracie PR has been one of my best investments. Beth is one of Naples' most dedicated, knowledgeable, and intentional publicists and marketers. Her team is always on their A-game, has excellent connections and creativity, and is very easy to work with. Not only do they get real results and educate their clients along the way, but they also seem to enjoy what they do and are, because of that, very good at it. Gracie PR exceeded expectations all around– they are THE agency to partner with if you want to put your business on the map."

Chad Long | Realtor Client
"As a small business, especially in the fashion industry, it’s tough to stand out and gain visibility. We needed proof of concept that our clothing brand was worth taking a shot at, and Beth and Gracie PR helped us do that! Beth placed our brand in amazing, top-tier publications I had always dreamed of. Her handwork, determination, care, and relationships set her apart from so many other agencies who will over-promise and under-deliver. To anyone looking to take the next step in their business looking to gain brand awareness and credibility, I would recommend Beth and Gracie PR to anyone."

SY The Label | eCommerce and Retail Client
"I have always had a really fantastic experience working with Beth and Gracie PR. Working one on one with her is like having an ally and friend holding your hand throughout your entire pr, marketing and social media process. She's incredibly responsive, takes her work very seriously, and will elevate your business (and you) to new heights. She's constantly pitching your business to major outlets and syndicates and will believe in your business as much as you do. She's very empathetic and has a great way of making you feel like a true friend, not just a client. When picking a PR or marketing firm there are a lot of businesses out there, especially in terms of social media- but Beth will show you that not all are created equal, or have the skill set and experience to take your business to the next level."

Skin Deep Naples | Medical Spa Client
"Beth is a pleasure to work with. She always gets me exactly what I need from sources and provides me with expert insight into topics I'm covering. She makes the whole research process more smooth and streamlined by helping me find exactly what I need and connecting me with the best resources. Work with Gracie PR! You won't regret it."

Alexis Benveniste | Writer
Bylines: The New York Times, Bloomberg, CNN, The Cut, ELLE, Washington Post, InStyle, Allure, Washington Post, and more.
"Beth Booker at Gracie PR's keen intellect, knowledge and clear grasp of tone and presentation for our social media platforms at Hilliard Studio Method makes her a consummate professional. She understands our brand intuitively which has translated into many more followers on all social media platforms increasing our connection to our clients and boosting the bottom line of our business. She’s also incredibly fun to work with and a pleasure to know!"

Hilliard Studio Method | Fitness Client
"I recently participated in Gracie PR's coaching program and I couldn't be more thrilled with my experience! Beth is an expert consultant who curated the material to be valuable and engaging, which is a rare combination. I was impressed by the depth and breadth of the curriculum covered, from media list building and outreach to story pitching and press release writing. The hands-on approach and focused attention from Beth's coaching allowed me to put frameworks and tactics into practice for immediate results. I completed this course feeling confident and empowered in my ability to launch foundational publicity for my company! I also know that I now have a longtime mentor and friend in Beth, who I simply cannot speak highly enough of. "

Rebecca Alexander | Public Relations Coaching Client

Discover Our Clients In: