Essential Public Relations

For those who are looking to take a dip.

We know that not every business or brand is ready to commit to a full-service public relations retainer every month, so we provide those clients with the opportunity to get their brand in front of publications through reactive pitching without breaking the bank. Multiple times a day, Gracie PR does a sweep for media contacts looking for expert sources. We look through them to find the best relevant opportunities for our clients. Then, we will send a pitch on your behalf if we find a fit for your brand and expertise.

Responding to media call-outs through reactive pitching is an excellent way to build your authority as an expert and gain backlinks from top-tier publications to boost your SEO. Being quoted as an expert source will typically link to your website, directly driving traffic and gaining exposure, increasing visibility, and raising brand awareness for your business.

Essential Public Relations may be a good fit for you if:

  • You already have a fully functioning website set up and published with accurate information.

  • You already have social media platforms set up and post consistent content.

  • You consider yourself an expert in your field and feel confident and qualified to provide quotes to media outlets.

And especially a good fit for these industries:

  • Interior Design

  • Beauty and Aesthetics

  • Fitness

  • Personal Stylist

  • Career Coach

  • Business Coach

  • Therapist

  • Cleaning Expert

  • Professional Organizer

  • Astrologer

  • Tarot Reader

  • Numerologist

  • Registered Dietician

  • Life Coach

If you are in a service-based business and don’t see your industry here, we’d still love to connect with you!

Essential PR is only available for service and expert-focused brands at this time as our product-forward clients need extra support with a more proactive approach. If you’re a product-forward, eCommerce, or startup-based business looking for public relations support, visit us here!

Which tier is right for you?

Mini Media

  • Gracie PR will send reactive pitches on your brand’s behalf for any media call-outs where your expertise is a good fit.

  • Your brand will be added as an expert to the Gracie PR databases.

  • At the contract's start, Gracie PR will hold a one-on-one coaching session on how to crush email interviews.

  • You will receive weekly notifications of media mentions, including best practices on amplifying your press placements and all information for sharing your placements, from publication names and handles to journalist names and handles.

  • You will receive monthly comprehensive coverage reports for easy adds to your website and social media platforms.

$1,600/month

Micro Media

  • Gracie PR will send reactive pitches on your brand’s behalf for any media call-outs where your expertise is a good fit.

  • Your brand will be added as an expert to the Gracie PR databases.

  • At the contract's start, Gracie PR will hold a one-on-one coaching session on how to crush email interviews.

  • You will receive weekly notifications of media mentions, including best practices on amplifying your press placements and all information for sharing your placements, from publication names and handles to journalist names and handles.

  • You will receive monthly comprehensive coverage reports for easy adds to your website and social media platforms.

$2,400/month

Macro Media

  • Gracie PR will send reactive pitches on your brand’s behalf for any media call-outs where your expertise is a good fit.

  • Gracie PR will proactively position you with key media as an expert source in your field.

  • Up to 5 proactive pitches per month targeting podcasts with respect to the client's expertise, audience, and goals.

  • Your brand will be added as an expert to the Gracie PR databases.

  • At the contract's start, Gracie PR will hold a one-on-one coaching session on how to crush email interviews.

  • You will receive weekly notifications of media mentions, including best practices on amplifying your press placements and all information for sharing your placements, from publication names and handles to journalist names and handles.

  • You will receive monthly comprehensive coverage reports for easy adds to your website and social media platforms.

$3,400/month

*All service tiers require a 6-month initial commitment with the ability to upgrade to a higher tier at any point (and a discount!)

Following the killer success of the first six months, clients will have the option to extend their partnership with Gracie PR.

Note: After you hit submit on this form, you will be redirected to another page to book your discovery call with us!